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Departing AA chair McGuinness: 'We may be on the brink of a real renaissance'

brands, agencies and media we have never been more united or in a better place to prove our value ...

The DIY creative brands

units. Hyundai launched its commercial agency, Innocean, in 2005; WPP embedded an entire team to create ... units, cost was given as the primary motive. There is no reason to suppose that UK advertisers see ... an outside perspective. For Google, that's a very effective mix.' Google's in-house creative unit, Google ...

Editor's comment: Home truths about in-house creative

The simple answer is that it's the 'creative' bit. Yes, agencies provide insight and comms strategy, but many argue that the other big 'C' - creative - is what agencies do that clients can't. Or can they? We put the in-house creative unit under the microscope, asking brands and agencies how ...

Sponsorship Agency of the Year - Fast Track

Manchester United and FC Barcelona. Additionally, the agency, which is part of the Engine group, made ...

Simon Clift's Cannes Lions Festival 2011 diary: 'Are clients ruining the party or giving Cannes a reason for existing?'

together, as if united in respect for the deceased birthday boy. For me the highlight was talking to his ...

Cannes Lions Festival 2011: The Brands at Cannes

to their marketing units in these countries, a theme Diageo chief marketer Andy Fennell touched on in his ...

Direct Agency of the Year: EHS 4D

units, which, the judges noted, 'clearly galvanised the agency'. EHS 4D's revenue growth forecast ... of the biggest changes at LIDA has been the development of a central strategy unit by parent group M C Saatchi ...

Sponsorship Agency of the Year: MEC Access

activity with Betfair, creating a video posted on YouTube that showed Manchester United footballers ...

Branding Agency of the Year: The Partners

the agency's pro bono work for the United Nations' Decade of Action for Road Safety initiative. Rather than ...

Design Leagues 2010

. Clients include BAT, Unilever, Nestle. www.seymourpowell.com G2 United Kingdom Founded 1998 ...

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