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Brand Health Check: Vertu

By Kim Benjamin, 17 May 12, 12:30

,000 - The number of units sold since 2002 120 - branded stores in 70 countries Source: Vertu ANDREW ...

EDF agrees £3.5m customer payback for breaking sales rules

By Matthew Chapman, 09 March 12, 09:15

we welcome." Martin Lawrence, managing director of EDF s energy sourcing and customer supply unit ...

Revolution: Mobile World Congress: The trends taking mobile by storm

By George Nimeh, 06 March 12, 10:00

, and the world's fourth-largest mobile phone manufacturer, measured by 2011 unit sales. ZTE smartphone sales ...

British Gas marketing director Will Orr on improving public perception of his brand and the energy sector

By Matthew Chapman, 16 February 12, 10:00

, including 20% of roles from the 231-strong marketing and sales unit , is a sign that it does not want ...

units. Hyundai launched its commercial agency, Innocean, in 2005; WPP embedded an entire team to create ... units, cost was given as the primary motive. There is no reason to suppose that UK advertisers see ... an outside perspective. For Google, that's a very effective mix.' Google's in-house creative unit, Google ...

Sky restructures marketing teams

By Maisie McCabe, 12 January 12, 04:40

trading unit, Hilary Perchard, formerly director of product management, will lead a new customer ... . Also in the trading unit will be a yet to be appointed director of sales. The final unit created ...

British Gas to axe 20% of marketing and sales roles in swingeing job cuts

By Matthew Chapman, 16 November 11, 02:45

Marketing understands the utilities giant is likely to make more than 40 redundancies from its 231-strong commercial unit, which includes marketing and sales positions. Those affected within marketing and sales are entering a 30-day consultation period that will conclude early to mid-December. A ...

BP enters 'daily deals' fray with retail voucher site

By Sarah Shearman, 06 September 11, 08:30

The scheme launches with exclusive deals from BP Retail s strategic partners, which include Coca-Cola, Carlsberg, United Biscuits, Danone, Mars and Walkers. A Today s offers platform, which sits within BP s main website, offers consumers relevant deals based on their location. It has been created by Rockpool ...

Vodafone brings F1 team back to UK

By John Reynolds, 15 August 11, 11:57

Vodafone is moving its sponsorship unit, which manages its sponsorship of the McLaren Formula 1 ... The 15-strong unit moved to Dublin in 2008 after Vodafone established a marketing team in Ireland, citing that it would yield tax efficiencies for the company. Vodafone will relocate the unit to the UK ... payable in Vodafone s Luxembourg subsidiary. But Vodafone has denied that moving the sponsorship unit ...