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Visit Wales commercial promotes 'holidays unpackaged'

By Joe Thomas, 16 January 09, 10:50

LONDON - Visit Wales' latest campaign, fronted by Welsh comedian Rhod Gilbert, aim is to change ... documentary style trailer where Gilbert is seen visiting different places of interest in Wales, and talking to real people who work in the industry along the way. There are also four web films found at the Visit ... -stage email mailshot to 139,000 Visit Wales contacts directing people to a new microsite. As well as the web ...

News brief: Visit Wales seeks agencies

03 October 07, 12:00

Visit Wales is on the hunt for agencies to work across its advertising, direct marketing, media

Visit Wales appoints iCrossing to search and social media account

By Sara Kimberley, 18 May 10, 03:15

LONDON - Visit Wales has appointed iCrossing to handle its £1.2m digital business following a ... . It will work alongside Visit Wales' creative agencies Kitcatt Nohr Alexander Shaw and Wieden Kennedy. The appointment follows Visit Wales' development of a new strategy integrating its online and offline activity ... comedian, Rhod Gilbert. Work for Visit Wales will begin in June as the tourist board looks to raise ...

NEWS BRIEFS: Wales Tourist Board appoints FCBi Europe for campaign

05 December 02, 12:00

-the-line brand response campaign to encourage tourists to visit Wales. The campaign will target new prospects

Direct choice: Wales Tourism

By Rupert Pybus, Joint managing director, cchm:ping, 04 October 06, 12:00

This mailing, which communicates the benefits of visiting Wales and is clearly targeting a foreign ... is the piece's best feature, has clearly been written by someone who genuinely believes Wales is a beautiful ... real flavour of what Wales is like - or the best bits, anyway. I laughed when the copy touchingly ...

Visit England handed standalone status

By Alex Brownsell, 14 October 08, 08:25

VisitBritain, while Scotland and Wales have had dedicated tourist boards since 1969. It has not yet been ...

Research award for Visit Scotland

06 July 05, 02:56

Tourism board Visit Scotland and its agency, Nunwood Consulting, won the Outstanding research award ... The project, which also scooped Best international research, led to a boost in Scotland's tourism industry and its economy as a whole. Visit Scotland conducted its first major European research project for 10 years, focusing on the German, French and Spanish markets. BT (agency TNS), Allied ...

Disney in talks to boost visits

By LISA CAMPBELL, 29 October 98, 12:00

thought of visiting a Disney venue to actually go. The link ups would help WDA create a bigger ... is not in question - 39% of Britons would like to visit its attractions within the next three years - but it needs to convert this interest into visits. His priority is to achieve this via co-operation with tour ...

Direct News brief: Visit Scotland promotes visits to region

07 September 05, 12:00

Visit Scotland Dumfries & Galloway has appointed Navigator Response Advertising to launch

Visit London calls for hike in spend

05 July 06, 12:00

The head of Visit London has called for a bigger marketing budget to prop up the capital's tourism ... At a meeting of business leaders to discuss the response to the 7 July bombings, Visit London ... closer to ú150m.' Most of Visit London's budget supports overseas promotions, as foreign visitors ... %, while domestic visits fell 6%. London one year on, page 14. ...