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Sector Insight: betting shops

By Jane Bainbridge, 15 May 12, 10:29

Five Key Trends Customer base . Betting shops continue to rely on a relatively small, core set of customers; to boost revenue they must encourage occasional visitors to visit more often. Gaming machines . Machine profitability is one reason why expenditure in betting shops has returned ...

Zoopla acquires dotcom Upmystreet.com to boost traffic

By Sarah Shearman, 11 May 12, 10:51

. The deal is expected to close in the next few weeks. Rightmove.com is the most visited property site ...

Wallace and Gromit star in Jubilee tea party film

By Sarah Shearman, 04 May 12, 01:40

Hall in York; Attingham in Shrewsbury; and Powis Castle in Wales. The Trust will also screen a ...

BA unveils plans for giant screen in Olympic Park

By Loulla-Mae Eleftheriou-Smith, 04 May 12, 09:10

stage, live entertainment, short films and visits from Olympic and Paralympic athletes. Tickets ...

Revolution: Social Media - Meet the new social networks

By Trevor Clawson, 04 May 12, 08:00

for users to get out and visit some of the places they were 'pinning' about. Retailer Target also created a ... , on her recent UK visit. Was the Instagram acquisition a defensive move for Facebook? I can't talk ...

Wagamama installs Blippar technology for diners

By Sarah Shearman, 03 May 12, 11:15

not confirmed which festivals it will visit this year. Indgrid Williamson, director of marketing at Wagamama ...

Welsh rugby stars soften up with Dove Men+Care partnership

By Loulla-Mae Eleftheriou-Smith, 02 May 12, 02:39

The sponsorship deal is an extension of Dove Men+Care's previous sponsorship of the Welsh Rugby Union's 2011 summer series of matches. No financial details of the deal have been disclosed. The Dove Men Series is made up of four test matches in November and December this year, in which Wales ...

Facebook's Everson urges marketers to 'make a bet on us'

By Arif Durrani, 25 April 12, 09:45

Sporting a designer denim jacket and bleached blonde hair, Facebook's 40 year-old global vice-president of marketing solutions is on a fleeting 24-hour visit of the UK, but has made time to talk to Marketing about ... shop more and spend more on average when they visit the retail environment, they are better brand ...

Heineken unveils London Olympic venue

By Gemma Charles, 17 April 12, 03:02

For the first time, through a virtual tour, fans will be able to see how Heineken will be transforming North London venue Alexandra Palace, also known as Ally Pally, into the Holland Heineken House for the Games. It expects the hub to be visited by more than 100,000 fans. The tour reveals a venue interior ...