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In the new visual economy, will taking pictures replace ownership of goods as a way for consumers ... . There is no doubt that the volume of visual content on social networks is growing at a phenomenal rate. More than 1 ... in its own right. THE UPSHOT What brands need to know about the new visual economy Consumers as art directors With free apps such as Instagram bringing a fresh level of visual editing ...
Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure
for it to select someone who was a good cultural fit. The October appointment of Snare, who has held various roles ...
Will foreign ownership of British brands affect their marketing? The Marketing Society Forum
to be reviewed to ensure cultural fit, especially where a brand has had a presence only in the UK. Any change ...
The truth about lying on your CV
culture and who will thrive and grow in our business. Someone who had not been completely truthful ...
Brand Health Check: Vertu
including concierge and craftsman servicing. Its desirability was visual and tactile, the price justified ... the culture and excellence to rival some of the great luxury brands. Nokia unloading Vertu may be the best ...
My Secret Work Weapon: Risk-taking and innovation are the key to our success
It creates a culture of wanting to do bigger and better, more creative work - an embedded culture of continuous improvement. It is about innovation and risk-taking; about empowering others to think big ... us culturally relevant with the UK audience. This has been through a range of innovations, including ...
Editor's comment: The key to being in our Power 100: to innovate and inspire
selected as our number-one a marketer who is shaking up the conservative creative culture at one ...
Adwatch (May 16) Top 20 recall: Bird's Eye
, into mainstream culture. So hats off to Birds Eye and the agencies responsible for creating such a strongly ... fame and following as it can, to truly gain cultural traction in a market where puppets, performing ...
Nike marketing boss attacks 'institutionally analogue' businesses
foster an innovation culture in businesses resistant to change? Olander: To turn around a behemoth ...
Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
, culture and communication. However, the co-founder of Ocado and former Goldman Sachs banker says his new ... powerhouse's culture. 'I'm going to go and be impressed by how wonderfully they treat all their people ... -2000) - Founding director and chief financial officer, Ocado (2000-2010) - Director of people, culture ...
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