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Microsoft UK's Philippa Snare on refocusing on innovation after a major restructure
for it to select someone who was a good cultural fit. The October appointment of Snare, who has held various roles ...
Nike marketing boss attacks 'institutionally analogue' businesses
foster an innovation culture in businesses resistant to change? Olander: To turn around a behemoth ...
Ocado's Jason Gissing on Bullingdon Club, Jeff Bezos and being 'shot at'
, culture and communication. However, the co-founder of Ocado and former Goldman Sachs banker says his new ... powerhouse's culture. 'I'm going to go and be impressed by how wonderfully they treat all their people ... -2000) - Founding director and chief financial officer, Ocado (2000-2010) - Director of people, culture ...
Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics
. This is indicative of the style of leadership and culture that Polman has brought to the 37.7bn global business ...
Amex rolls out first SMS-interactive billboard
The billboards rolled out this week across main London terminal train stations. They have been created by production company Grand Visual and agency OgilvyOne UK, and will run on JCDecaux Transvision screens until mid-June. Members of the public are invited to send an SMS containing their name ...
Europe's 'chilling' data reforms will deter a UK Facebook or Twitter
the most. The letter, which is addressed to Ed Vaizey MP, minister for culture, communications ...
Brand Health Check: Friends Reunited
. - Strongly differentiated social platforms such as Pinterest (visual imagery), Path (mobile), and Draw ...
Opinion: Can Friends Reunited claw its way back into the mainstream?
. Users now have access to an archive of over 350,000 past and present cultural images that can be used ... differentiated social platforms such as Pinterest (visual imagery), Path (mobile), and Draw Something (gaming ...
Marc Pritchard interview: How P&G 'cracked' social ROI
P G's culture Advertising's public image An alternative marketing career ... water. Back to top On creativity and changing P G's culture Q: It appears that during the past 15 or 20 years the culture at P G has changed. It seemed very quantitative, hard edged, objective ...
Revlon's Julia Goldin on her new storytelling strategy, going back to basics and marketers as business leader
, I have become a global person. I love New York's mix of global influences, trends and cultures. I ...
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