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Editor's comment: The key to being in our Power 100: to innovate and inspire

By Noelle McElhatton, 16 May 12, 12:00

selected as our number-one a marketer who is shaking up the conservative creative culture at one ...

Adwatch (May 2) Top 20 recall: Audi

By Jamie Maker, director, Brave, 02 May 12, 08:00

daringly different or even having a visual impact, but through powerful story-telling. I'm not watching a ...

Jaguar unveils global 'alive' strategy

By Alex Brownsell, 02 March 12, 08:30

the ignition and the engine roars. We need to articulate what it is the brand stands for." A new visual ...

Marketing magazine revamps with new design, a picture cover and refreshed content

By Staff, 11 January 12, 08:00

." The revamp includes: Two brand new sections: Shift , highlighting trends in technology, culture ...

Experimentation with digital outdoor is on the rise

By David Benady, 30 September 11, 12:00

creative agency Grand Visual. 'In the past 18 months, we have observed a real change in the way the medium ...

TV art critic to chair Marketing Design Awards judging

By Staff, 30 August 11, 12:43

regular contributor on BBC2's Culture Show. The writer and presenter of several acclaimed BBC ...

Marketing in China: Taming the dragon

By Patrick Brzeski, 02 August 11, 08:30

experienced uneven rates of consumer evolution. The country's sheer scale, multifarious regional sub-cultures, and variable rates of development, mean that cultural factors and consumer interests often differ from province ... their overseas peers. - Success, wealth and social standing are highly regarded in Chinese culture ...

Adwatch (15 June): Top 20 recall - Is Autoglass's campaign transparent?

By Glyn Britton, Strategy director, Albion, 15 June 11, 12:00

Skip to full table I blame Mark Earls. For years, agencies have been telling clients that for their advertising to cut through, they need a bold creative idea. That in today's ultra-busy and ultra-competitive media landscape, the only way to be noticed is to push the very limits of taste to create a cultural ...