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My Secret Work Weapon: My iPhone acts as an office when I'm out in the field

By Clare Baker, Marketing director, Absolute Radio, 23 May 12, 12:00

My secret work weapon is my iPhone; it's basically an all-round office that's with me all the time.

Sheraton Hotels brand chief discusses serving the 'social traveller'

By Loulla-Mae Eleftheriou-Smith, 18 May 12, 08:30

who absolutely love the W, but it is certainly a very niche brand, not designed to be everywhere ...

BT enlists Tom Jones to perform free Olympics gig

By Sarah Shearman, 15 May 12, 02:35

London Live in its newspaper titles The Sun, The Times and The Sunday Times. Absolute Radio and Bauer ...

Stella Artois Cidre to launch pear variant for UK market

By Loulla-Mae Eleftheriou-Smith, 11 May 12, 12:30

Watson, European marketing director at Stella Artois, said: "We are absolutely delighted with the success ...

Unilever's Paul Polman on why 'advertising' means nothing to him, plus his vision for magic, not metrics

By Rachel Barnes, 10 May 12, 12:30

digital gain your brand trust in the same way? Absolutely. We have some brands that have been built ... marketers Consumers are absolutely concerned about the state of this world. You see that on the social ...

Paddy Power cites 'human error' after heart attack tweet criticism

By Nicola Clark, 01 May 12, 02:43

The tweet (below) follows Bolton Wanderers' Fabrice Muamba suffering a cardiac arrest on the pitch during an FA Cup match against Tottenham Hotspur in March. Users criticised the tweet on Twitter, describing it as "shocking" and "appalling" and "absolutely disgraceful". Another poster asked ...