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New business leagues 2009

31 December 09, 12:00

Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...

Augmented reality: Don't believe the hype

By Trevor Clawson, 30 December 09, 08:00

LONDON - For marketers, AR is the best thing since sliced bread, but for consumers it is still a ... 're really cool." This is the type of conversation that has been going on within marketing departments across ... or not it is adding anything significant to the online marketer's toolkit. No one would deny that the first ... to use an app as the basis of a mass-market campaign can't help but be deterred by the maths. "No matter ...

Augmented Reality: Special report - Don't believe the hype

By Trevor Clawson, 30 December 09, 08:00

For marketers, AR is the best thing since sliced bread, but for consumers it is still a novelty ... 're really cool." This is the type of conversation that has been going on within marketing departments across ... or not it is adding anything significant to the online marketer's toolkit. No one would deny that the first ... to use an app as the basis of a mass-market campaign can't help but be deterred by the maths. "No matter ...

Brand Republic's top stories of 2009

By Staff, 23 December 09, 03:45

round-up of some of 2009's most interesting stories across advertising, marketing and media. ... it to the comeback gigs he booked an entire ITV1 ad break for in March , but in media and marketing there's always a ...

Wonderbra creates new marketing role for Julia Nolan

By Joe Thomas, 23 December 09, 12:15

of marketing.

Real-time search: what it means for you

By Dan Leahul, 23 December 09, 08:00

the marriage of search and social media means for marketers. ... the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ... brands become power-users? This is the logical next question for marketers. The answer is that they can ... retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ...

Real-time Search: What it means for you

By Dan Leahul, 23 December 09, 08:00

of search and social media means for marketers. ... the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ... brands become power-users? This is the logical next question for marketers. The answer is that they can ... retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ...