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Toyota launches digital teaser campaign for its latest sports car
the car. Toyota is planning to bring its UK marketing into line with its 'Always a Better Way ...
Britvic repositions J2O in brand overhaul
Britvic has overhauled its adult fruit juice drink brand J2O with a new marketing push ... mouthful . The repositioning includes a packaging refresh, as revealed by Marketing last year , after ...
Media360: John Lewis marketer Craig Inglis on surprising consumers
Marketing caught up with Craig Inglis, marketing director at John Lewis, after his session at Media ... The Marketing Society's current Marketer of the Year had just shared the stage with James Murphy ... in my presentation we ve had a lot to do. "John Lewis doesn t have a long history in marketing and so ... could tell us about Apple's rumoured assault on the TV set market given John Lewis high-end electronics ...
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