Search Results for: asda marketing

Search headlines only Include Brand Republic articles

Results 1 - 10 of 2261 matching results

Sort results by: relevance | date

Results per page

1 2 3 4 5 ...

Watchdog loses marketing chief

By IAN DARBY, 16 December 99, 12:00

David Sneesby, the Consumers Association s marketing director, has left the organisation after ... David Sneesby, the Consumers Association s marketing director, has left the organisation after almost three years. Sneesby was responsible for the marketing of Which? magazine and its spin-off products. He led the marketing effort for Which? Online and the launch of its masthead television ...

MARKETING MIX - Pen portrait

By STEPHEN CHANDLER, an account director a, 16 December 99, 12:00

Matti Alderson started her career as a legal executive but subsequently gained experience in advertising. In 1975 she joined the Advertising Standards Authority and in 1990 she was appointed to the po...

MARKETING MIX - That was the week that was

By STEPHEN CHANDLER, an account director a, 16 December 99, 12:00

15 years ago: Demand is outstripping supply of Sinclair Computers in the run-up to Christmas, with retailers predicting stock will be scarce , despite record production levels throughout the autumn; B...

MARKETING MIX - Brand manager of the week

By STEPHEN CHANDLER, an account director a, 16 December 99, 12:00

Name - Adrian Burder Age - 34 Job Title - marketing director, National Canine Defence League What is your greatest achievement? Building the current NCDL marketing ... with exceptional advertising. What would you do if you were not in marketing? Something in animal ...

MARKETING MIX - WMB hopes to hit a bullseye

By STEPHEN CHANDLER, an account director a, 16 December 99, 12:00

It is always good to find an agency that views the creative process with humour.

OPINION - Marketing Society - For a top-notch marketing team, see Jesus & Co

By CORDELIA BRABBS, 16 December 99, 12:00

use of professional marketing? ... more use of professional marketing? After all, we market practically everything else - political ... , sincere indignation from within and without the Church, as if religion could not touch a marketing pitch and not be defiled. Yet with all possible respect, was Jesus not a master marketer? Was his whole mission ...

NEW MEDIA - Home site hires new marketing boss

By BEN ROSIER, 16 December 99, 12:00

as its marketing director ahead of a pounds 1.25m marketing drive early next year. ... Underoneroof.co.uk, the online property service launched last week, has appointed Michael Robinson as its marketing director ahead of a pounds 1.25m marketing drive early next year. The site features properties to buy and rent from more than 2000 UK estate agents, as well as related ...

OPINION - Branson lottery bid heralds first marketing fight of next century

By RAYMOND SNODDY, media editor of The Tim, 16 December 99, 12:00

for the National Lottery licence will tee up one of the first great marketing and PR battles of the next century ... for the National Lottery licence will tee up one of the first great marketing and PR battles of the next century ... pencils. Although Branson is perhaps the marketing supremo for the current century, some ... tickets if they knew that all the profits went to good causes. There is no doubt that if market ...

OPINION - New millennium, new marketing attitudes ... for at least a month

By SIMON MARQUIS, managing director of Zen, 16 December 99, 12:00

I m trying to resist it, but I feel a New Year s resolution or two coming on. This is folly, of course, because there is nothing that mocks like an old, invariably broken, New Year s resolution. Grown...

Adwatch of the decade

By GAIL KEMP, 16 December 99, 12:00

on top Since 1987, Marketing's Adwatch has been a vital index for everyone concerned with advertising ... . In 1992, then marketing director Allan Leighton revived the Asda price theme and the 1970s pocket ... Since 1987, Marketing s Adwatch has been a vital index for everyone concerned with advertising and marketing. At the turn of the year 2000, we have examined our annual leagues from 1990 to 1999 - reflecting ...