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DIRECT: Quantum hands energy work to Haygarth Group

Quantum Partnership has appointed Haygarth Group to handle the through-the-line marketing ... to improve environmental behaviour. Haygarth will be responsible for all marketing consultancy and campaigns, including brand strategy, advertising, PR, direct marketing, promotional marketing, design ...

Tories hit by exit of top fundraising marketer

The Conservative Party's top marketer, Jane Keene, has quit Central Office six months after ... . Keene, who as director of income generation and marketing was responsible for the development of the party's fundraising efforts, has been replaced by Vanessa Ford, who has held a number of marketing ...

DIRECT: M&S finance arm drives NSPCC link with DM initiative

Marks & Spencer Financial Services has teamed up with the National Society for the Prevention of Cruelty to Children (NSPCC), for a cause-related marketing push that will be backed by a major direct marketing campaign. The NSPCC has worked with the main M&S business, which has featured promotions ...

NEW MEDIA BRIEFS: QinetiQ picks Rufus Leonard as strategic digital agency

QinetiQ, the rebranded Defence Evaluation & Research Agency, which was formerly part of the government, has picked Rufus Leonard as its strategic digital agency after a five-way pitch. It has also selected Zinc to create its online marketing campaigns in the areas of aviation, transport, telecoms ...

Alcohol warnings slammed by ISBA

with drinks companies to dissuade them from targeting young and female drinkers in their marketing ...

NEW MEDIA: NHS launches iTV service through Kingston Comms

is designed to give the viewer the information they really want," said Sharon Milner, marketing manager ...

BTA selects AMV to sell UK tourism

The BTA, which refused to confirm AMV BBDO's appointment as Marketing went to press, is planning an international marketing offensive to encourage people to visit the UK next year. The agency ... , communicating that the UK is safe and open for business. The campaign will target seven key markets ...

Cancer research charities appoint marketing chief

Imperial Cancer Research Fund (ICRF) marketing director Chris Gardner has landed the top marketing job for the new charity to be created by the merger of the ICRF and the Cancer Research Campaign ... to be decided. CRC director of fundraising and marketing Claire Mallinson also has a new role within ...

STOP PRESS: Newspaper Society concerned over government consultation

The Newspaper Society is concerned that the government's consultation on media ownership rules fails to understand how newspapers and regional media markets operate, and threatens to increase the regulatory burden on local newspapers. ...

DIRECT: NSF in DM push to change attitudes to schizophrenia

The National Schizophrenia Fellowship (NSF) is asking the public to change its attitudes to the disease through a new direct marketing campaign. The emotive campaign includes a mother talking about her daughter's illness. The charity, which operates more than 350 schemes around the UK ...

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