Search Results for: asda marketing

Search headlines only Include Brand Republic articles

Results 1 - 10 of 232 matching results

Sort results by: relevance | date

Results per page

1 2 3 4 5 ...

DIRECT BRIEF: Panasonic unveils mobile marketing campaign

18 December 03, 12:00

Panasonic has unveiled a mobile marketing campaign to support the launch of its X70 phone, which

NEWS BRIEF: Ofcom announces review of telecoms market

18 December 03, 12:00

Ofcom, the communications regulator, has announced a wide-ranging review of the telecoms market

BT takes on One.Tel customer chief

By Ben Carter, 18 December 03, 12:00

-line telephony business from market entrants, with the appointment of One.Tel's former customer services director ... cheap calls through broadband. He will also be responsible for leading marketing efforts to keep ... on". At One.Tel, Norris was responsible for CRM and marketing activity and launched the UK's first ... this to open up the market and make it easier to switch provider. As a result, BT is being forced to look ...

ADWATCH STARS OF 2003

By Gail Kemp, 18 December 03, 12:00

. In the face of financial crisis at B Q's agency Bates UK, marketing director David Roth moved the business ... created 12 ads aimed at each of McDonald's markets - families, adults and children. During 2003, Burnetts ... to the unknown start-up that got lucky in Oftel's directory enquiries lottery. The year's best marketing ...

BT makes call for regulatory action over 'mis-selling'

18 December 03, 12:00

" and that it was damaging the reputation of the industry. According to BT, complaints about mis-selling include new market ... , when no such offer has been agreed. BT was itself rapped by Oftel last month for marketing directly ... giant. BT is appealing against the ruling (Marketing, November 13). Ofcom and Oftel are investigating ...

Xbox develops outdoor sites in pub gaming network deal

By Ben Carter,, 17 December 03, 12:15

The console giant has appointed marketing communications agency Kazoo to raise the service's brand ... the broadband gaming service for themselves. Kazoo will be responsible for marketing activity not handled ... marketing manager Michelle Marchand said the strategy would enable it to tap into its target audience ...

Profero offshoot to stream music programme on 3

By Ben Carter,, 12 December 03, 08:00

LONDON - Digital marketing agency Profero is making its first foray into video content

Marketers must gain parental OK for texts to kids

By Ben Carter, 11 December 03, 12:00

The mobile phone industry is clamping down severely on mobile marketing to under-13s, in the wake ... The guidelines from the Mobile Marketing Association demand that brands have permission from ... the medium for relationship marketing; for all other age groups up to 18, brand owners can only market brands ... -Cola, have run mobile marketing campaigns over the past 18 months. According to research carried out ...

Mobile ban ads get the message across to public

By Ben Carter, 11 December 03, 12:00

The PR and marketing campaign to educate drivers about the law banning the use of mobile phones ... Exclusive research conducted this week for Marketing by OMD Snapshots showed that of 996 respondents, 100% were aware of the law. Thirty one per cent said they heard about it through TV news, while 27% had seen the 1m Abbott Mead Vickers BBDO ad campaign on TV or online or heard it on radio ...

Mobile operators fund global GSM campaign

By Ben Carter, 11 December 03, 12:00

operators, is launching a global multi-million-pound marketing campaign next year to promote mobile services ... , both WPP-owned, the brief to develop the campaign, following a competitive pitch. The marketing ... be tailored for different markets and would look to raise awareness of GSM technology "in both existing and developing markets". He added that it had developed a 'tool kit', which would enable the campaign ...