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Retail News brief: UIP targets Asda customers
United International Pictures is targeting Asda customers with ads on the supermarket's cash
People moves: Ragdoll
and marketing at children's TV production company Ragdoll. She will oversee category licensing, product
Chelsea FC joins London 2012 bid
The club will back the bid with a number of marketing initiatives before the International Olympic Committee votes on the Games' destination next July. London 2012 will make use of perimeter board ... of this season. Siemens Mobile is expected to secure a deal in the next few weeks. (Marketing, 1 December) ...
Barclays unveils football initiative
since Jim Hytner joined as group brand and UK banking marketing director in September. ...
Media News: TWG talk station wins FM licence
action against Rajar, which it had accused of an abuse of market power. A High Court judge ruled ...
Nintendo backs Game Boy DS with £10m promo drive
. PSP hit shelves this week in its launch market of Japan, with an initial 200,000 units. It intends to have 3m consoles on the market by March 2005. A Nintendo spokesman confirmed that it was planning a 'significant marketing campaign' to support the launch of DS, but declined to comment on speculation ...
Adwatch of the year: Adwatch stars of 2004
& Partners/ 36 567 43.2 Starcom Motive, OMD UK 4 (9) Asda ... 18, down to a score of one point for a number 20 mention. Source: Compiled by Marketing based ... .0 ZenithOptimedia 4 (7) Asda Publicis/Carat 81 11 Dec 03 38.7 5 (3=) Halifax ...
Liverpool hunts £6m backer to replace Carlsberg
Liverpool Football Club has put its £6m-a-year shirt sponsorship on the open market amid
Adwatch: The weekly analysis of advertisement recall
Q: Which of the following TV commercials do you remember seeing recently? Last Brand Agency/TV buyer % week 1 (2=) Asda Publicis/Carat 79 2 (1) Argos Euro RSCG London/MindShare 78 3 (-) National ...
Tussauds adopts events strategy
's and Silentnight. The strategy is part of Tussauds' re-evaluation of its marketing, which previously focused ... and marketing director, Andy Edge. ...
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