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Next initiates stores customer data push
customers online to its Next Directory website (Marketing, 29 November). Direct marketing manager ...
Profile: Fusing East and West - Masayuki Nagatake, Chief executive, Uniqlo UK
of the brand's previous attempt to break into the market. When he joined parent company Fast Retailing ... established clothing retailers including Marks & Spencer. 'London is one of the toughest markets ... were market leader in Japan, and if that is like winning the league, we wanted to play internationally ...
Comedown for couture?
designer diffusion ranges, such as J for Jasper Conran at Debenhams, are a well-established marketing ... audience. David Mills, marketing and public relations manager at Jasper Conran, says the vision ... are savvy enough to understand that major brands can be represented at multiple points in the market ...
Mark Ritson on branding: Inditex shows H&M's vulnerable side
further, slashes the time it takes to get products to market, and avoids the tariff issues and import ... initiative that H&M recently announced. Next spring, the company will launch an upper-market brand ... , founded in 1998, targets the young female market. In 2002 it added men's fashions and it now has more ...
Mark Ritson on branding: Sport brands get a $15 realitycheck
any more. So it's an outlet for the people, especially from where I come from.' The marketing team ... athletic footwear market is worth about $8bn (£4.2bn) - Other NBA 'signature' shoes include Nike's Kobe ...
People moves: Fila
Italian sports brand Fila has promoted Stefano di Martino to chief product and marketing officer
Digital News: Diesel plans social network
The Italian fashion company will roll out a revamped website early next year with a series of 'web 2.0' features that will allow consumers to interact with each other in a branded environment. Diesel plans to support the launch with one of its most ambitious digital marketing initiatives ...
Mitre to produce Ipswich Town kit in return to replicas
LONDON - Sports manufacturer Mitre is re-entering the lucrative replica football kit market after a
Direct News brief: Warner Breaks ties up with Suits You
customers to the Warner Breaks website. The partnership was created by Cocktail Marketing.
Uniqlo reviews £2m account ahead of expansion
, to rework its Japanese work for the European market. The strategy has been dubbed internally as 'inside out ...
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