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Del Monte suffers major sales dip after delisting

By Nicola Clark, 20 December 06, 12:00

by supermarkets including Asda and Sainsbury's. ... the entire ambient juice category, Del Monte has experienced the biggest decrease. 'The market has changed ...

Yeo Valley eyes lunchbox market

20 December 06, 12:00

's lunchbox market.

News brief: Innocent Drinks hires marketing director

20 December 06, 12:00

Innocent Drinks has appointed Gareth Helm, former Nestle head of brands, as marketing director

Magners prepares to introduce draught variant

By Melanie Godsell, 20 December 06, 12:00

ice, is poised to move into the draught market. ... year to £1.5bn, according to Mintel. The brand's share of the on-trade cider market has also ... as the result of a fire at the carbon-dioxide plant it uses to carbonate its drinks (Marketing, 2 August ...

Glenfiddich gives £2m job to Claydon Heeley

By Ed Kemp, 20 December 06, 12:00

Single-malt whisky brand Glenfiddich has hired direct marketing specialist Claydon Heeley and media ... The agencies picked up the business, which is worth an estimated £2m, following a competitive pitch (Marketing, 8 November). Claydon Heeley will create a range of TV and print work for the brand ... restructure of the distiller's marketing department. Glenfiddich launched a £1m Christmas drive last month ...

Sector Insight: Seasonal chocolate - Quantity makes way for quality

By Jane Bainbridge, 20 December 06, 12:00

this year, the seasonal chocolate market is estimated to be worth £420m, according to Mintel - 14% of the UK chocolate market. This sector is defined as chocolate confectionery that is manufactured for specific ... -biggest selling season, accounting for about a third of the market, with selection packs and tubes making up half ...

Cornetto revamps to fend off premium rivals

By Melanie Godsell, 20 December 06, 12:00

Unilever is believed to have ordered the revamp to counter the popularity of premium ice-cream brands including Haagen-Dazs, Ben & Jerry's, Skinny Cow and Green & Black's, which all experienced double-digit sales growth in 2005. Wall's was the market leader last year with a 65% share of impulse and 30% share ...