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Warner Bros launches national ad campaign for Sherlock Holmes film

By Sarah Johnson, 17 December 09, 10:30

LONDON - Warner Bros is supporting the release of Guy Ritchie's 'Sherlock Holmes' with a marketing

Channel 4 and TalkTalk join Project Canvas

By Sarah Johnson, 16 December 09, 11:20

invested more than 1 billion in the broadband and the home phone market in the UK. The company launched ...

Marketing's top five media brands for 2009

By Nicola Clark, 15 December 09, 10:39

LONDON - From The X Factor to Sky HD, Marketing picks the five stand-out media brands of 2009. ... and high production values are commercially viable. 2 Look In a challenging market, the continued ... time frame, and continues to innovate. 3 The Times With great marketing, compelling content and a ... its marketing muscle behind its Jingle Bell Ball. ...

Carat, MediaCom and OMD top media agencies in Marketing's Adwatch of the Year 2009

By Staff, 15 December 09, 08:30

and planning agency in Marketing's weekly Adwatch ranking of ad recall during 2009. ... PHD 56 44 9 Initiative 42 49 10 MediaVest 38 41 Marketing's Adwatch ... Erickson and DLKW top agencies in Marketing's Adwatch of the Year 2009 ...

Susie Moore departs O2 to pursue new venture

By Joe Thomas, 14 December 09, 05:25

, O2 announced it was restructuring its commercial marketing team with the loss of an estimated 10 ... , was promoted to head the mobile operator's new segment marketing division. ...

Paul Smith links with John Lennon film 'Nowhere Boy'

By Sarah Johnson, 14 December 09, 10:25

; mso-bidi-language:#0400;} The campaign has been created by Organic Marketing, a division ... and highlights John Lennon's life pre-Beatles as rock and roll began to explode. Marketing will run in store ...

INQ launches social-media mobile phone

By Joe Thomas, 11 December 09, 12:00

affordable social mobile devices targeted at the teenage market. The INQ Chat retails at 99 on prepay ... , VoIP and social networking at the heart of the phone. Jeff Taylor, co-founder and marketing director ... phones, our approach to marketing will break the tired, old formats that the old mobile brands have ...

Amanda Andrews on Media: Will global X Factor pay?

By Amanda Andrews, 10 December 09, 11:36

an active product placement market. However, the subscription model is a gamble, as attracting mass ...

Editor's comment: Agencies succeed against the odds

08 December 09, 02:50

Congratulations to all the winners of Marketing's Agency of the Year 2009. In the supplement ... clients have either frozen or slashed their budgets. Marketers now expect their agencies to produce ... weighted toward new business and 360 thinking, but, as most marketing departments felt ...