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Christmas Day online sales tipped to be a record at £153m

By Sarah Shearman, 22 December 10, 12:05

, as shoppers making savings click through to donate online, according to Mark Clark, marketing director at free ...

Amazon tops online satisfaction poll

By Ed Owen, 22 December 10, 10:05

the site and only 1.3% are making purchases using their mobile phones. They are both marketing channels ... Spencer - 78 Argos - 77 Asda - 76 HMV - 76 LoveFilm - 76 Apple - 75 The most ... Argos (77): up four points since last year; up 10 points since 2007 ASDA (76): up three points ...

Snow estimated to cost BA £40m

By Loulla-Mae Eleftheriou-Smith, 22 December 10, 10:18

at branding agency Future Brand, to Marketing, said: "It may well be the case that BA is losing millions ...

Retailers gamble with stock this Christmas

By Ed Owen, 15 December 10, 11:00

this Christmas. Roman Bukary, head of industries marketing, NetSuite, said: "It s hugely encouraging to see UK ...

One in five would follow brands for special deals

By Ed Owen, 14 December 10, 11:26

focus groups to compile its Digital Shopper Marketing 2010 survey. Consumer desire for a bargain ...

Online food shoppers shun marketing tactics

By Ed Owen, 10 December 10, 09:45

Online grocery shoppers are less likely to react to marketing promotions compared to those ... : "Special offers and shopper marketing is too often poorly targeted online. For online grocery shoppers ... to unlock the full potential of personalisation in online grocery marketing." Mobile Interactive Group ... users to buy a pair of socks. Ben Cusack, MIG's group marketing director, said: "With the continued ...

HMV gambles on Christmas as it reports £40m loss

By Ed Owen, 09 December 10, 11:13

in growing new product categories was not sufficient to offset weak entertainment markets. "In Waterstone ... service both in-store and online." HMV appointed Graham Sim as its first marketing director in August ...

Tesco and Sainsbury's strong performers in November

By John Reynolds, 08 December 10, 11:46

.1%), Asda (3.7%) and Morrisons (1.9%), said Nielsen. In the period, Sainsbury launched its Christmas ad ... loss of market share in three years. The data shows that Morrison, headed by chief executive Dalton Phillips, reported a market share fall in the grocery market from 12.1% to 12% in the 12 weeks to November ...

Adam & Eve leads 2010 agency winners

By Gemma Charles, 07 December 10, 08:00

Adam & Eve has won Marketing's coveted Agency of the Year award in the creative category, seeing ... , incorporated the views of The Marketing Society's brand-side business leader members for the first time ... Teleperformance Market Research Brainjuicer PR Frank PR Experiential RPM Field Marketing ...

New Year VAT increase to trigger £2.3bn consumer squeeze

By Ed Owen, 03 December 10, 12:45

Marketing strategies for the New Year may need to be adapted as consumers face a £2.3bn squeeze ... insignificant, but is actually going to have a major impact on many UK households' finances. "For marketers ...