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Google's Schmidt says he 'disagrees' with EU competition concerns

By Sarah Shearman, 24 May 12, 11:35

Schmidt was sent a letter by the European Commission on Monday that gave Google a "matter of weeks" to come up with remedies to concerns from rivals over its dominance of the search market. Speaking yesterday at Google's Big Tent conference in Hertfordshire, Schmidt is reported to have said: "We ...

Facebook 'plotting ad-tracking system'

By Sarah Shearman, 24 May 12, 11:24

of TBG Digital, told Marketing at the time : "No one has worked out the value of a Facebook Page ...

Microsoft prepares MSN UK 'Best of now' campaign

By Sarah Shearman, 22 May 12, 08:30

, told Marketing the revamped positioning is intended to promote the portal s proposition of moulding ...

GM's Facebook strategy labelled 'shortsighted'

By Sarah Shearman, 16 May 12, 11:48

Speaking to Marketing following news that the car manufacturer was "reassessing" its $10m Facebook media spend, Mansell said: "No-one has worked out the value of a Facebook Page and it is up to Facebook and ourselves to work this out." "But it is short-sighted to say you will pull spend because we ...

BT enlists Tom Jones to perform free Olympics gig

By Sarah Shearman, 15 May 12, 02:35

Marketing first revealed in February that BT was to sponsor a series of live music and sports ... Games opening and closing ceremonies. Speaking to Marketing at a press conference at the BT Tower today, David James, marketing director of BT consumer, said that with so much activity around ...

Bing steps up challenge to Google with new 'social search' feature

By Sarah Shearman, 11 May 12, 11:51

Bing in the UK, with an 88.9% market share of searches conducted, compared to Bing s 4%, according to comScore data for March 2012. Bing has a bigger market share in the US, at 14.5% market share, while ...

Ford launches pan-European 'social influencer' campaign

By Sarah Shearman, 10 May 12, 10:19

Ford is using PeerPerks, PeerIndex's social media influence marketing platform, to indentify 1 ... European markets. The move marks the first time that Ford has used the marketing platform. Ford ... . Usha Raghavachari, senior marketing communications manager, Ford of Europe, said that using a social ...

Google showcases professional YouTube content

By Sarah Shearman, 09 May 12, 09:32

, with an integrated marketing push featuring entertainment content from popular TV shows, including 'Britain's Got

More Th>n to sponsor MSN pet portal

By Maisie McCabe, 08 May 12, 10:43

and taking part in regular online polls. Dominic Grounsell, personal marketing director at More Th n, said ...

Facebook's Everson urges marketers to 'make a bet on us'

By Arif Durrani, 25 April 12, 09:45

-president of marketing solutions is on a fleeting 24-hour visit of the UK, but has made time to talk to Marketing about ... Facebook and the reason why it s a board level conversation, and the chief marketing officer is in such a fantastic position to shine here, is because at first we think of Facebook as a new marketing platform," she ...