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ON-PACK: Dairylea uses Simpsons to reach children

Dairylea Lunchables has begun an on-pack campaign around cartoon family The Simpsons. Billington ... will help emphasise the brand's positioning," said Billington Cartmell senior account director Angela Wilson. ...

NEWS THE BUSINESS: Appointment - Green & Black's briefs Edkins to double growth

Closer (the live events arm of Billington Cartmell), ad agency Fallon, media agency Unity and design ...

PROFILE: Mark Palmer, marketing director, Green & Black's - Music on a summer's evening

. The campaign, through Billington Cartmell's recently launched live events outfit Closer, had a simple objective ... off because we're not P G." Palmer's relationship with Billington Cartmell stretches back to his ...

ON-PACK: Lucozade Sport prize is a rugby trip to Australia

The drive, through Billington Cartmell, targets 18-34 year-olds. An on-pack peel-off mechanic reveals the winner on 500ml, 600ml and multi-packs. Winners will train with the England team at its ... -win campaigns," said Billington Cartmell account director Alex Shephard. ...

CASE STUDY: Dairy Crest's Frijj

-way pitch against Billington Cartmell and The Reef. Helene Cochrane, board account director at Odyssey ...

CASE STUDY: BRITVIC PEPSI

football event this stand-off may capture more hearts and minds than cash. - Ian Billington is managing partner at Billington Cartmell. ...

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