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From the vault - Best SP ever

By Bhavna Mistry, 14 December 06, 12:00

's Shrek 2 licence. The result was Ribena's Win a Donkey, through Billington Cartmell. The objective ... Agency: Billington Cartmell Campaign: Love Actually 10=. Brand name: Tetley's Agency: Perspectives ...

From the vault - Best SP ever

By Bhavna Mistry, 14 December 06, 12:00

Cast your vote for the best SP Campaign

15 June 06, 12:00

: Dunk for Britain Brand Name: Nescafe Agency: Billington Cartmell Campaign: Love Actually Brand ... : Ribena/Glaxo SmithKline Agency: Billington Cartmell Campaign: Win a Donkey Brand Name: Sainsbury ...

Special Report: Risk Management - Insuring e-platforms

21 April 06, 12:00

the prize. Ed Gray, business director at Billington Cartmell, gives the example of a campaign that offers ... -pack with an instant-win offer of one million horns. The campaign was devised by Billington Cartmell, and Mando Brand ... at Billington Cartmell. "We thought there would be a five to 10 per cent response rate if we were lucky ...

Live Issue: Partnership Marketing - Cashing in on the Power of Partnerships. As the COI puts its weight behind partnership marketing, what are the benefits?

By Jane Bainbridge, 24 March 06, 12:00

Alcone Marketing Group Billington Cartmell Bullet Marketing Cocktail Marketing Gasoline Geronimo ...

Live Issue: P&I Awards League - Two Take Top Slot in P&I's Winners' List

23 January 06, 12:00

Billington Cartmell and Arc's prominent campaigns last year for FMCG giants P&G and GlaxoSmithKline ... 1 Arc Marketing 71 26 0 16 0 113 1 Billington Cartmell ...

Competition: Carlsberg offers FA Cup tickets in on-pack drive

23 January 06, 12:00

The push is backed by limited-edition packaging on the beer brand's multi-can packs, which will carry an image of the trophy. The packaging, created by Billington Cartmell, will be supported by POP ... football work from Carlsberg and the agency. For its Euro 2004 campaign, Billington Cartmell also created ...