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Physio Sport to extend into POS in key multiples

20 September 00, 12:00

Billington Cartmell. ... Physio Sport has extended its above-the-line campaign into POS across all major multiples, through Billington Cartmell. Standees and leaflets make the most of the three dwarf sportsmen Prince Naseem ... POS linked with demonstrators so people could see and test the products, said Mike Cattey, Billington ...

OS and National Trust join up for map campaign

By Gemma, 16 July 07, 12:00

-month promotion through Billington Cartmell.

Space scoops ISP Grand Prix

By Gemma O'Reilly, 25 May 07, 11:18

Billington Cartmell (BCL) and Space were the main winners at the ISP Awards 2007. BCL bagged

Competition: Carlsberg offers FA Cup tickets in on-pack drive

23 January 06, 12:00

The push is backed by limited-edition packaging on the beer brand's multi-can packs, which will carry an image of the trophy. The packaging, created by Billington Cartmell, will be supported by POP ... football work from Carlsberg and the agency. For its Euro 2004 campaign, Billington Cartmell also created ...

ON-PACK: Lucozade Sport prize is a rugby trip to Australia

01 September 03, 12:00

The drive, through Billington Cartmell, targets 18-34 year-olds. An on-pack peel-off mechanic reveals the winner on 500ml, 600ml and multi-packs. Winners will train with the England team at its ... -win campaigns," said Billington Cartmell account director Alex Shephard. ...

William Hill to promote Grand National sweepstakes to workers

By James Quilter, 31 March 09, 10:10

The campaign, created by Billington Cartmell, will target tube and train stations in London with experiential activity encouraging staff to run an office sweepstakes with William Hill. The activity kicks off ... by Billington Cartmell, to underline its football offer. The promotion offered the chance to win VIP trips ...

Game to rethink strategy amid video game rise

By James Quilter, 25 November 08, 10:00

The retailer has hired Billington Cartmell following a pitch through the AAR. The agency has a brief to work with Game's in-house design team. According to insiders, the retailer has spent time researching consumer attitudes to the brand. Although Game is well perceived by gamers, it has ...

Cineworld appoints BD NTWK to create promo strategy

By James Quilter, 03 July 08, 11:05

to Billington Cartmell. Cineworld plans to retain the two fascias but is looking for an agency to create ...

Lucozade Sport teams with Sky for footie push

02 February 02, 12:00

GlaxoSmithKline has linked its Lucozade Sport brand with satellite TV broadcaster Sky in a two-tiered, on-pack push. Developed by Billington Cartmell, there is an instant-win mechanic giving sports fans the chance to win one of 500 pairs of tickets to see a Premiership match of their choice ...

Dairylea gives away UCI tickets on-pack

By BHAVNA MISTRY, 17 September 01, 12:00

Billington Cartmell, runs across major grocery accounts until November. The cinematic theme follows ... launched a campaign to "find the new face of Angel Delight". The programme, again devised by Billington ...