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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ... -related marketing Asda Breast Cancer Care Breast Cancer Campaign Bloomberg Roundhouse Trust Jaguar ...

Cancer Research UK campaign supports removal of tobacco brands

By Loulla-Mae Eleftheriou-Smith, 27 April 12, 12:35

Cancer Research UK has created a hard-hitting marketing campaign to highlight the impact of tobacco ... branding on tobacco packaging, supported by a series of press ads. The film coincides with Cancer ...

Charities should share tax burden

By Helen Edwards, PPA Business columnist of the year, 25 April 12, 12:00

the demeanour of imploring supplicant. Even charities of great wealth, such as Cancer Research UK, complain ...

Adwatch (April 18 ) Top 20 recall: Lynx

By Matthew Heath, chief strategy officer, LIDA, 18 April 12, 12:00

33 9= ( ) Lloyds TSB RKCR Y R/M C 33 11= (19=) Cancer ...

Embracing social business design

18 April 12, 12:00

-media offers the impression of ease and organic creativity. When Macmillan Cancer Support connects a knitting ...

Tobacco branding ban debate: reaction from all sides

By Matthew Chapman, 13 April 12, 02:00

, Cancer Research "We re really looking forward to making the voices of Cancer Research UK supporters and researchers heard in the consultation. "One in four deaths from cancer are caused by smoking but cigarettes ...

Adwatch (April 4) ) top 20 recall: The Guardian

By Gareth James, Executive creative director, TMW, 04 April 12, 12:00

Bartle Bogle Hegarty/ Mindshare 22 19= ( ) Cancer Research UK ...

Government returns to shock tactics in latest anti-smoking ad

By Gemma Charles, 31 March 12, 12:01

and contains harmful cancer causing toxins and poisons that are damaging children, even if the adult is smoking ...

Helen Edwards: Buy My Face's lesson in brand charm

By Helen Edwards, PPA, Business columnist of the year, 14 March 12, 09:00

of their traditional adspend and invest it in some less predictable places ... - Cancer Research UK put a twist ... to research into cancer.' - Pioneered by US-based producer EggFusion , 'eggvertising' creates another ...

Coke and Pepsi change recipes in US to avoid cancer label

By Loulla-Mae Eleftheriou-Smith, 09 March 12, 09:45

law, to prevent the brands carrying what Coca-Cola called a "scientifically unfounded" cancer ... they will not be forced to put a cancer-warning label on their packaging, and they claim to be rolling out the recipe ... supporting studies to show that 4-methylimidazole caused cancer in humans, and had instead relied on a study ... to hit the dosage administered to rodents that has shown links with cancer. Follow Loulla ...