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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ... -related marketing Asda Breast Cancer Care Breast Cancer Campaign Bloomberg Roundhouse Trust Jaguar ...

Mattel responds to calls for bald Barbie

By Nicola Clark, 23 January 12, 01:15

have daughters who lost their hair after cancer treatment. Robin Grant, managing director at We ...

Charities: when money's too tight to mention

By John Reynolds, 16 September 11, 01:00

Last week, Marketing revealed that Tesco is to end its decade-long partnership with Cancer ... at Teenage Cancer Trust says, "Companies have got a lot more strict about (charity) funding because of cuts ... and Cancer Research UK, says, "Tie-ups between charities and brands are becoming more strategic, as they look ...

Do consumers want 'real women' in ads instead of aspirational images? The Marketing Society Forum -

By Staff, 10 August 11, 12:00

fought breast cancer, my sister was incensed to see supermodels promoting Breast Cancer Awareness. How ...

Profile: Simon Morris, chief marketing officer of LoveFilm

By Sarah Shearman, 07 July 11, 12:00

we are not curing cancer or solving world peace at LoveFilm, we are doing something that's good ...

Power 100: 100 to 50

By Nicola Clark, 17 May 11, 08:30

- should the company buy the latter from Richard Desmond. 69: NATASHA HILL - CANCER RESEARCH UK Hill has pioneered a new approach to advertising at Cancer Research UK, using real cancer patients ...

Fake Bake unveils New Look range

By Joe Thomas, 15 July 10, 12:35

on Cancer reviewed the way it categorised sunbeds, to include them in the same high-risk category ...

Sharp to sponsor cycling's Tour of Britain

By John Reynolds, 19 May 10, 01:15

Sharp is to be the official electronics partner of The 2010 Tour of Britain, as well as The Halfords Tour Series and The Prostate Cancer Charity Tour Rides. The deal for The 2010 Tour of Britain is nominally for a year, but there is an understanding between the two partners that it will be extended ...