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Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

) Blue Rubicon New brand Be clear on cancer (COI-Department of Health) M C Saatchi i ... -related marketing Asda Breast Cancer Care Breast Cancer Campaign Bloomberg Roundhouse Trust Jaguar ...

Wonderbra takes the plunge with bungee jump stunt

By Loulla-Mae Eleftheriou-Smith, 07 December 11, 12:23

to ultimately drive purchase." During Breast Cancer Awareness month, Reckitt Benckiser created the world ...

Do consumers want 'real women' in ads instead of aspirational images? The Marketing Society Forum -

By Staff, 10 August 11, 12:00

fought breast cancer, my sister was incensed to see supermodels promoting Breast Cancer Awareness. How ...

Power 100: 100 to 50

By Nicola Clark, 17 May 11, 08:30

- should the company buy the latter from Richard Desmond. 69: NATASHA HILL - CANCER RESEARCH UK Hill has pioneered a new approach to advertising at Cancer Research UK, using real cancer patients ...

Bodyform brings back signature song

By Loulla-Mae Eleftheriou-Smith, 22 February 11, 12:41

into gynaecological cancers. "So as well as finding the new voice of Bodyform, we ll be able to help a cause which ...

Fake Bake unveils New Look range

By Joe Thomas, 15 July 10, 12:35

on Cancer reviewed the way it categorised sunbeds, to include them in the same high-risk category ...

Helen Edwards on Branding: The third way

By Helen Edwards, 05 May 10, 12:00

Solaire. Then the skin cancer publicity took hold and people started to place their desire for a tan on a ...

Market Research League Table 2009

By Mary Cowlett, 11 September 09, 04:00

business questions,' says Cadbury's senior insight manager, Majella Gunn. Prostate Cancer Awareness Month The Prostate Cancer Charity asked i to i research to measure the effectiveness of its first Prostate Cancer Awareness Month, which took place in March. Before the campaign, online research ...

Andrex enlists Atomic Kitten's Liz McClarnon to launch silk knickers infused with shea butter

By Amy Golding, 19 May 09, 09:15

-Clark, which owns Andrex, said it is donating 5 from every pair of knickers sold to cancer support charity ...

Breakthrough Breast Cancer links with retailers to launch branded clothing

By Fiona Ramsay, 31 March 09, 09:30

LONDON - Breakthrough Breast Cancer is revamping its annual fundraising and awareness campaign ... \. The charity is also launching its first interactive digital campaign, for the Fashion Targets Breast Cancer ...