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Revolution: Social Media - Meet the new social networks

By Trevor Clawson, 04 May 12, 08:00

that are early adopters often do very well.' Mark Higginson, director of social media at icrossing, says ...

Social media: how your research can get the most out of the world's biggest focus group

By David Benady, 23 March 12, 12:00

into the social-media buzz. Mark Higginson, director of social media at iCrossing, says one problem is that five ...

Brand Health Check: Yahoo

By Andrew McCormick, 29 September 11, 10:30

to internet companies, and Paul Doleman, chief executive of iCrossing and a former Microsoft marketer ... executive and needs to move fast. Paul Doleman, chief executive, icrossing Despite the doom ...

12 step guide to social media search

By Trevor Clawson, 15 February 11, 12:00

of digital agency iCrossing. "So you should be present and aim to provide something that is useful ...

Microsoft promotes Multimap

By Fiona Ramsay, 26 March 09, 11:40

LONDON - Multimap is running an online display ad campaign, appointing iCrossing following a ... iCrossing is overseeing the creative, media strategy and buying for Multimap as it prepares ... . Research carried out by iCrossing identified that one group of users turned to Multimap in order ... 's creative strategy reflects this specific usage. iCrossing has previously worked with Multimap on search ...