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Polo Smoothies go out on trial

Nestle Rowntree is planning to drive sales of its newly launched red-and-white-striped Smoothies with a pounds 3million push and extensive sampling activity. Some 3.5 million of the strawberry-and-cream sweets will be given away in samplings in Tesco, Asda, Sainsbury, KwikSave, Morrison s and Iceland stores ...

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