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Kellogg's takes top spot from Coca-Cola as August's top POS brand

By James Quilter, 16 September 09, 12:15

presence across Tesco, Asda, Sainsbury's and Morrisons. ... 's, Tesco, Asda and Morrisons. The In-Store League how are points awarded. ...

Morrisons appoints Billington Cartmell

By James Quilter, 19 September 07, 02:20

London - Morrisons has appointed Billington Cartmell as its sales promotion agency following a ... Historically Morrisons has had a muted approach to promotional marketing preferring an EDLP ... . The appointment follows Morrisons recent appointment of Prudential marketer Angus McIver as marketing director and the introduction of a new strapline Fresh choice for you which was created by DLKW. Morrisons recently ...

Polo Smoothies go out on trial

20 September 00, 12:00

Nestle Rowntree is planning to drive sales of its newly launched red-and-white-striped Smoothies with a pounds 3million push and extensive sampling activity. Some 3.5 million of the strawberry-and-cream sweets will be given away in samplings in Tesco, Asda, Sainsbury, KwikSave, Morrison s and Iceland stores ...