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GSK launches Panadol in-store experiential activity

The campaign for Panadol Advance will run in Tesco, Boots, Sainsbury s and Morrisons until the end of March. The work was created by Bezier. Consumers will be asked by a brand ambassador to take part in the Panadol Challenge . This involves dropping Panadol and a generic paracetamol tablet into a tube ...

Weight Watchers highlights licensed food offer

The campaign highlights products from Weight Watchers licensees Warbutrons, Greencore and Finsbury Cakes. It was created by i2i, runs outside Sainbury's, Tesco, Morrisons and Asda stores in the run-up to Christmas. Brand ambassadors will be on hand to explain the benefits of the products and hand out money ...

US growers aim to build data in Morrisons draw

with a holiday promotion in Morrisons stores.

Charities Pin Hopes on Character Recognition

bracelet merchandise available through Alliance Pharmacy, Morrisons, Topps Tiles, Bay Trading, Cheshire ...

Live issue client conflict:Agencies at odds with brand loyalty

of business that large is likely to affect everything about the agency. For Debbie Morrison, director ... in their area. Usually, a separate team and reassurances about firewalls are enough, she says. Morrison ...

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