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's and Morrisons

By James Quilter, 09 November 09, 10:01

with the greatest promotional presence in Morrisons, Asda, Tesco and Sainsbury's.

Are bogofs on the decline in Morrisons, Sainsbury's and Tesco?

By James Quilter, 17 September 09, 12:10

highlights Morrisons Morrisons' in-store communications were predominantly based around simple price ... in Morrisons with a strong presence around its 'gadget' competition. Tesco Much of Tesco's in-store effort was directed towards price messaging and the launch of ClubCard 2. Like Morrisons much of the price messaging ...

Schools idea is new departure for Morrisons

By Julia Buchanan, 02 October 08, 03:25

LONDON - Morrisons has broken with the past by setting up its first voucher scheme, designed ... Historically Morrisons has espoused an 'everyday low prices' policy and has refused to look at using coupons or loyalty cards. Sir Ken Morrison famously described rival loyalty schemes as "gimmicks ... -store. Schools can redeem these for seeds and gardening equipment. Morrisons programme follows Sainsbury ...

Retail: Morrisons appoints Billington Cartmell

By James Quilter, 04 October 07, 12:00

Morrisons has appointed Billington Cartmell as its sales promotion agency following a pitch through ... in the south of England, will lead to a substantial boost in Morrisons' sales promotion activity. It also means ... . The agency will initially focus on seasonal themes and events. Morrisons marketing services controller Michael Bates added that the first work is likely to come out in the new year. Morrisons has ...