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EHS Brann boss tips more consolidation

By PETER CRUSH, 31 December 01, 12:00

UK has accounts with Sainsbury's, Peugeot and Fiat. In preparation for the merger, Brann spun off its call centre business, now called Contact, which carries out call handling for Fiat and Sainsbury's. ...

DIRECT: Sainsbury's ties with LivingWell for health push

20 December 01, 12:00

Sainsbury's is launching a major healthy living initiative for 2002 backed by a partnership ... health club. The partnership will complement Sainsbury's healthy eating promotion during January and will be supported by in-store banners, posters and shelf labels. The aim is to position Sainsbury ...

Sainsbury's puts faith in Oliver as advertising icon

20 December 01, 12:00

Sainsbury's has hit back at claims in the national press that consumers in the North of England ... in the North. According to Sainsbury's the research reveals that more people in the North watch Oliver's TV ... Sainsbury's commitment to Oliver as a brand icon, the chain is launching an ad campaign which breaks ...

ADWATCH: The weekly analysis of advertisement recall powered by Yahoo! UK & Ireland

20 December 01, 12:00

Q: Which of the following TV commercials do you remember seeing recently? Last Account Agency/TV buyer % week 1 (1) Asda Publicis/Carat 74 2= - Sainsbury's Abbott Mead Vickers BBDO/PHD 71 2= - Nat ...

MARKETING MIX: A brand for the weekend, sir?

20 December 01, 12:00

the wrath of advertising watchdogs, surely the ASA would have to draw the line at Sainsbury's 'Making life ...

DIRECTWATCH: A monthly analysis of the direct marketing field

By AMBER KEY, 20 December 01, 12:00

.08 5.62 Ford 1.19 0.00 0.07 0.00 4.20 0.15 5.61 Sainsbury ...

ADWATCH STARS OF 2001

By GAIL KEMP, 20 December 01, 12:00

substantial increases came from Argos, Halifax, Claims Direct, Sainsbury's, KFC and Walkers. Other brands ... Media Brilliant Media 15 14 Sainsbury's Abbott Mead Vickers BBDO/PHD 3526 50.65 16 - DFS Bates UK ... Mead Vickers BBDO/ 72 Jan 11 8.29 Starcom Motive 12= - Sainsbury's Abbott Mead Vickers 72 Nov 8 50 ...

THE BOOK OF LISTS: The 10 Hottest creative directors

17 December 01, 12:00

to oversee solid creative work for long-term clients Guinness, Sainsbury's, The Economist, Wrigleys ...

Sainsbury's appoints marketing
director to the board

By Staff,, 14 December 01, 08:31

LONDON - J Sainsbury has promoted marketing director Sara Weller to the group board of the company ... Sainsbury's in 1999 as marketing director from Abbey National, where she was retail marketing director ... held four senior roles within Sainsbury's UK business -- in procurement, primary agriculture, non-foods and strategy. In addition, he has worked for Shaw's, Sainsbury's US supermarket business. Group chief ...