Search Results for: sainsbury's

IN-STORE MARKETING: Turning in-store insights into profits

By Richard Lawrance, a senior consultant at IRI. For more information, visit www.infores.co.uk, or call Richard Lawrance on 01344 746226, 15 July 03, 12:00

with a 52 per cent share of its sub-category in Sainsbury's has a share ranging from 33 per cent in one ... in various store formats. Consider one major food brand with a 40 per cent share in most Sainsbury's stores ... -level distribution data. One recent confectionery launch achieved more than 80 per cent distribution in Sainsbury ...