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Giveaway: Strongbow set to build festival link with CD offer

30 November 04, 12:00

The Strongbow Rooms dance mix CD, put together by Warner Music UK, can be claimed by visiting the NME.com website and completing a registration form. The CD also comes with a 50p-off coupon that can be redeemed against four-packs of cans of Strongbow in Sainsbury's. The push, through RPM, targets 18- to 24 ...

News People: In the hot seat - Iain Sanderson

30 November 04, 12:00

that boasts 80 staff and a client list that includes Heinz, Sainsbury's and Budweiser. The key to longevity ...

Vouchers: Voucher sales still up despite fall in spending

30 September 04, 12:00

at Sainsbury's, said: "Some felt reduced consumer spending would have negative implications for the market ...

In-store: Prizes up for grabs with Birds Eye range

By Pip Brooking, 30 September 04, 12:00

Steamfresh vegetables will be pushed at 60 Tesco and Sainsbury's stores over 10 weeks in activity that features a photo slide show depicting the "farm to fork" story. By answering a simple question at the end of the show, shoppers will be able to win a branded disposable camera. They will also be given a freeze ...

Special Report: Motivation - Total motivation show

30 September 04, 12:00

, Sainsbury's Business Direct and TLC Marketing. Senior people "We aren't planning a huge exhibition - 70 ...

In-store Marketing: Deep price cuts split opinion in beer retail

By James Thornton, 30 September 04, 12:00

for beers, spirits and tobacco at Sainsbury's. "Really, if people want to drink to excess at home ...

Gift with purchase: Velvet cashes in on blockbusters for cinema push

06 August 04, 12:00

The multi-million pound campaign, through Chemistry, kicks off this month (July) and runs in supermarkets nationwide, including Sainsbury's, Somerfield and Tesco. Purchasers of special nine and four-roll packs of Double Velvet toilet tissue will be offered tickets to screenings of this summer's blockbusters ...