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Vouchers: Voucher sales still up despite fall in spending

30 September 04, 12:00

at Sainsbury's, said: "Some felt reduced consumer spending would have negative implications for the market ...

Special Report: Motivation - Total motivation show

30 September 04, 12:00

, Sainsbury's Business Direct and TLC Marketing. Senior people "We aren't planning a huge exhibition - 70 ...

In-store Marketing: Deep price cuts split opinion in beer retail

By James Thornton, 30 September 04, 12:00

for beers, spirits and tobacco at Sainsbury's. "Really, if people want to drink to excess at home ...

In-store marketing: Spar stands up to supermarket giants

By Siobhan Adams, 30 June 04, 12:00

This month, Spar kicks off the first in a number of promotions forming part of a wider marketing strategy designed to improve consumers' perceptions of the brand. Fittingly, the campaign is based around Euro 2004 for, while moves by Tesco and Sainsbury are threatening to push it towards relegation, Spar ...

In-store Marketing: Shop Talk - Price pressure only blot on buoyant retail sector

By Dr Hugh Phillips who is from Bournemouth University's retail research department, 26 April 04, 12:00

Sainsbury's entry is being matched by an extension of the successful Tesco offer with its launch of online ...

IN-STORE MARKETING: Retailer Profile - Understanding the culture

By Glynn Davis, 06 February 04, 12:00

be very specific. She cites the requirement of Sainsbury's to have its logo in the top right-hand corner ...

SHOP TALK: Supermarket takeover marks UK's retail future

By Dr Hugh Phillips, from Bournemouth University's retail research department, 01 January 04, 12:00

by the announcement of a new cut-price strategy by J Sainsbury, the one supermarket that could have brought real innovation to the sector. Its price initiative is not only disappointing, but also strange, because Sainsbury ... stalemate for foreseeable future. And given the Sainsbury announcement, the stage looks set for perpetual ...