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Cravendale promotes Hint Of range with Smeg fridge giveaway

Running until the end of this month, the experiential drive, through Carlson Marketing, is targeting 50 Sainsbury's, Tesco and Asda stores across the UK, offering consumers 100ml samples of the products' vanilla and wild strawberry variants. A 10ft carton-shaped stand will be placed ...

Experiential: Del Monte backs Fruitini with £1m nutritional tour

The 10-week "Take a Fresh Look" tour will run in 75 Sainsbury's, Asda and Tesco stores, and offers up to 300,000 consumers a variety of fruit smoothies made using Del Monte canned fruit and juice. Recipe leaflets and Fruit Hero stickers will be given away at the events, and those buying two Del Monte ...

Cover Story: Quaker Banks on 'Old for new'

will be on Sainsbury's stores, says Langridge. "We have identified the key stores and we'll be aiming at women looking ...

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