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Research: World Cup fever aids brands into top 20

By Gemma O'Reilly, 15 May 06, 12:00

45 8 Daily Telegraph Eurostar connections discount ticket 40 8 Sainsbury ...

Partnership: Universal backs Kong DVD launch with retail link-ups

By Gemma O'Reilly, 21 April 06, 12:00

Hallmark, Esporta gyms, Thomson holidays, Sainsbury's, outdoor retailer Field & Trek and Metro are backing the push, through Redskin. "King Kong will be one of Universal's biggest DVD launches to date ... . Experiential work sees promotional staff visit Sainsbury's top 50 stores, taking photographs of customers ...

In-Store Marketing: Retailers reap rewards of customer mag trend

By Alexandra Jardine, 21 April 06, 12:00

.37 million copies into third place. Sainsbury's Fresh Ideas, which launched last year, debuted in eighth ... . Added to this, stores such as Tesco, Sainsbury's and Asda maintain that their customer titles have ... for its coupons. Synnott says research shows that its readers like to know what's in-store. Sainsbury ...

In-Store Marketing: Can in-store TV find its place in the media mix?

By Stuart Derrick, 21 February 06, 12:00

in this environment. 141 is testing various creative treatments in its Sainsbury's At Jacksons convenience stores ... on hold and the retailer is focusing on in-store radio with Asda FM. Sainsbury's: The retailer has ... Sainsbury's Local stores in London with a view to a further roll-out. McDonald's: The fast food giant ...