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Instore Index Analysis - value is still king

By James Quilter, 12 November 09, 12:17

was the one most heavily weighted towards bogofs and half-price deals. Sainsbury s Similar to Tesco with its Double ClubCard points, Sainsbury s has spent a lot of effort emphasising its own double points ...

The Instore Index: Pampers replaces Kellogg's as the top brand in Asda, Tesco, Sainsbury

By James Quilter, 09 November 09, 10:01

with the greatest promotional presence in Morrisons, Asda, Tesco and Sainsbury's.

ISP claims coupon misredemption victory against Tesco

By James Quilter, 08 October 09, 11:28

policy. Tesco's new coupon policy will be a relief to rival retailer Sainsbury's, which launched its own ... to the scheme the bulk of Sainsbury's money-off deals around the launch will be for own-brand products to help ... . Commenting on the issue, Sainsbury's admitted it had little control over how the coupons were handled ...

The Instore Index: Kellogg's is top brand in Asda, Sainsbury's, Tesco and Morrisons

By James Quilter, 05 October 09, 03:30

in Morrisons, Tesco, Asda and Sainsbury's despite a strong challenge from Pampers and Pepsi.

Blog - the joy of in-store price comparison

By Ian Moore - The Devil's Advocate, 05 October 09, 11:48

Until - that is - this week, when my attention was caught by a shelf barker: "Price check. Sainsbury's salad cress 24p. Tesco price 24p." Interesting... so it's only 24p... maybe I should eat more ... 'd be shouting about it if it were less? Then, am I bovvered? Well, no actually - Sainsbury's is a better ...