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Instore Index Analysis - value is still king

By James Quilter, 12 November 09, 12:17

was the one most heavily weighted towards bogofs and half-price deals. Sainsbury s Similar to Tesco with its Double ClubCard points, Sainsbury s has spent a lot of effort emphasising its own double points ...

The Instore Index: Pampers replaces Kellogg's as the top brand in Asda, Tesco, Sainsbury

By James Quilter, 09 November 09, 10:01

with the greatest promotional presence in Morrisons, Asda, Tesco and Sainsbury's.

Wella ties with Hairspray show

By Gemma O'Reilly, 01 September 07, 12:00

The six-month campaign will include activity in Tesco, Superdrug, Boots, Sainsbury s and other major retailers. Samples of the Wella Silvikrin hairspray range will also be distributed at the theatre and in-room at Radisson Edwardian hotels, the show s accommodation partner. Promotions agency AKA ...

Market Survey: Vouchers - How Paper Pays

By By Gemma O'Reilly, 23 February 07, 12:00

-house Voucher supplier: Sainsbury s vouchers Timing: Christmas 2004 Objectives: The East London Bus Company ... they are well received. Sainsbury s was the supplier of choice because it gives our team wide choice ... you for themselves, says Owens. Another plus, he points out, is the fact that Sainsbury s has a ...