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Daily deal site DiscountVouchers.co.uk hires Rooster PR

By Sara Luker, 25 May 12, 09:04

up, including Marks Spencer, Red Letter Days, Sainsbury s, Fitness First and Sky. ...

Sainsbury's rapped by ad watchdog after Asda complaint

By Matthew Chapman, 23 May 12, 09:16

in Sainsbury's Brand Match scheme but has dismissed several other complaints about the campaign from Asda. ... issue with one TV and three press ads Sainsbury's ran in October for its Brand Match scheme, which ... Sainsbury s stores were participating in Brand Match. It is not clear whether this point was accurate. Sainsbury's responded that the stores participating in the scheme accounted for 70% of its total in ...

How social media is removing the barriers between corporate and consumer brands

By Cathal Smyth, 14 May 12, 08:00

7 Reckitt Benckiser J Sainsbury BP J Sainsbury BAE Systems 8 Aviva ... J Sainsbury Rolls-Royce Group Royal Dutch Shell 51 73,122 11 ... Benckiser J Sainsbury 31 + 33,88 3,637 9 British Sky Broadcasting Group ...

Nectar introduces Gift Horse brand character to promote online discounts

By Sarah Shearman, 08 May 12, 11:40

across its entire product range, while Sainsbury's announced in February it was extending its long ...

Sainsbury's enters music download market

By Matthew Chapman, 03 May 12, 11:17

Sainsbury's has jumped into the increasingly competitive online music market by launching a music ... The new service will be hosted on a Sainsbury s entertainment website and provides customers ... at Sainsbury's, said: "This is the first step in our expansion to offer digital entertainment alongside our existing range of CDs, games, film and books catalogue." Sainsbury's created the download service in ...

Bauer launches knowledge-led mag Wonderpedia

By Nick Batten, 02 May 12, 11:08

, including Tesco, ASDA, Sainsbury's, Morrisons and independent retailers. Targeting a broad consumer base ...

Unilever tops 2012 Marketing Society Awards nominations

By Kim Benjamin, 01 May 12, 02:45

each received four nominations, while Sainsbury s has received three. The judging panel, chaired ... Specialist Sainsbury s Little Ones Baby Toddler Club Seven Publishing Group Tesco Cedar ... Hiscox VCCP John Lewis adam eve McDonald s Leo Burnett Sainsbury s Abbott Mead Vickers ...