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Marketing Council launches a best practice advisory website

17 January 02, 12:00

The Marketing Council has launched a best practice advisory website for UK-based companies thinking of implementing e-business strategies. The site has more than 100 case studies from around the world, and has the involvement of British Airways, Centrica, Vodafone and Sainsbury's. ...

The Business: Waterstone's story most read on P&I website

By James Quilter, 25 November 08, 10:00

photo competition, Sainsbury's student gift card and Tesco's Dirty Dancing promotion. The most ...

VOUCHER SUPPLEMENT: Online - Internet Inhibition. Traditional suppliers have lagged behind e-tailers in adopting online voucher redemption, but Katie Hunt finds that this is set to change

By KATIE HUNT, 01 August 01, 12:00

Last month, US market research firm Gartner forecasted that the next 36 months would see 4.3 trillion transacted electronically worldwide. But while high street retailers such as Sainsbury ... , chairperson of the Voucher Association and business direct manager at Sainsbury's, believes that voucher ...

Research: World Cup fever aids brands into top 20

By Gemma O'Reilly, 15 May 06, 12:00

45 8 Daily Telegraph Eurostar connections discount ticket 40 8 Sainsbury ...

Vouchers - Online challenge

02 January 08, 11:40

, he says. Sainsbury s has three main voucher mechanics: paper, gift card and electronic e-vouchers. Yvonne West, manager at Sainsbury s Business Direct says: As a voucher issuer we realise the importance ... Sainsbury s stores, the card promotes the One United membership scheme. The cards include a hybrid DVD ...