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Sainsbury's Active Kids to provide citizenship tuition

By James Quilter, 07 February 08, 10:00

LONDON - Sainsbury's is planning to supply schoolteachers with lesson material on citizenship ... aimed to provide cooking equipment to schools and educate children on healthy eating. Sainsbury s head ...

AGENCY WIN: Dynamo snaps up Sainsbury's promotions job

12 May 03, 12:00

Sainsbury's Bank has handed its in-store promotional marketing to Dynamo after a two-way pitch ... director Adrian Thomas. Dynamo works for Sainsbury's on its supermarket business account, which it took ... manager at Sainsbury's Bank, said Dynamo was appointed because it has a good "understanding of the retail ...

CASE STUDY: SAINSBURY'S BANK - The bank is shifting its promotions up a gear and has the big four

By SUZY BASHFORD, 20 November 02, 12:00

Jonathan Hewett describes Sainsbury's Bank, where he is retail director, as a very demanding ... station syndrome - Sainsbury's Bank is opting for the incentivised sell, using free giveaways to grab ... . But he is also trying to get the message across to the mass market that Sainsbury's actually has a bank ... why Tesco has amassed a bigger customer base (more than 2.5 million) than Sainsbury's (more than one ...

Kids' schemes go head to head

By James Quilter, 19 November 08, 10:20

Tesco and Sainsbury's are squaring off for a loyalty fight by launching their vouchers for schools ... in generous helpings of sales and positive PR. Early next year, Sainsbury's and Tesco, which run two ... schools vouchers. In the spring of 2005, Tesco announced it was launching its own version of Sainsbury ... -existed, with Tesco's running at the start of the school year and Sainsbury's in the spring. Now Tesco has amalgamated ...

Nectar responds to points row

By Julia Buchanan, 03 October 08, 09:00

scheme following its recent decision to halve the potential number of points on offer to Sainsbury ... structure will be trialled for a year. Brian Sinclair, managing director of Nectar, said: "(Sainsbury's is ...

Tesco expands kids' voucher scheme

By James Quilter, 26 November 08, 11:15

for Schools projects. The new scheme, Tesco for Schools and Clubs, will run head to head with Sainsbury ... several new elements as part of an attempt to outflank Sainsbury's Active Kids. These include ... Sainsbury's lead, Tesco is also introducing a cooking section to its catalogue as well as a "creativity ...

Warburg Pincus backing boosts Nectar scheme

01 August 02, 12:00

Nectar will bring together BP, Sainsbury's, Barclaycard, and Debenhams when it launches this autumn. It will target the 12 million customers who are currently members of the retailers' reward schemes. Nectar customers will be able to collect points at 1,800 Sainsbury ...