Search Results for: word of mouth

Search headlines only Include Brand Republic articles

Results 1 - 10 of 32 matching results

Sort results by: relevance | date

Results per page

1 2 3 4

Nectar introduces Gift Horse brand character to promote online discounts

By Sarah Shearman, 08 May 12, 11:40

in the mouth" by missing opportunities to save money. According to a spokesman, it is the largest marketing ...

Editor's comment: Welcome - Sony Mobile launch adopts Bravia ethos

By Noelle McElhatton, 21 March 12, 12:00

words in a downturn? Consumers, we're told, prioritise more harshly when money is tight, and move ...

Barclays prepares campaign for Pingit mobile payment app

By Alex Brownsell, 16 February 12, 08:55

driving word-of-mouth recommendations and viral growth." Last week, it was revealed that Barclays had ...

Change4Life tackles sensible drinking mission

By Gemma Charles, 06 February 12, 08:00

of beer a day triple the risk of developing mouth cancer and double the risk of developing high blood ...

TalkTalk defies BT complaint with new safety campaign

By Matthew Chapman, 05 January 12, 01:48

's safest broadband, by launching a new push with adapted wording.

Review of the Year: Top 10 marketing mishaps in 2011

By Nicola Clark, 20 December 11, 10:30

at a 'dwarf-tossing' competition, while, in the words of the Daily Mail, 'drunkenly cavorting with a ...

Confused.com announces Nectar partnership with TV ad

By Alex Brownsell, 14 December 11, 10:54

The TV clip, featuring animated brand character Cara, once more features a version of 70s disco song YMCA , with the words changed to promote the price comparison site. In this ad, the brand ... of classic pop songs, to changing the words of songs to push brand awareness. Confused.com, which is owned ...

Marketing's Adwatch of the Year 2011

By Gail Kemp, 13 December 11, 09:00

of the rival marketer who dismissed the original commercial with the words: 'Nice ad, but the campaign can ...

Virgin Media focuses on customer retention

By Maisie McCabe, 08 August 11, 12:35

Virgin Media adds up to great value. In other words, why they're right to choose us, stay with us ...

Cannes Lions Festival 2011: The Brands at Cannes

By Noelle McElhatton, 08 July 11, 09:00

than a craft-driven jolly for ad executives. One sizeable straw in the wind is the absence of the word ... definition for what marketing has become was sought. Polman used the 'c' word in his talk, revealing ... : perhaps next year the once advertising-dominated festival may even justify featuring the words 'brand ...