Search Results for: word of mouth
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Noelle McElhatton: Forget austerity. 'Agile' is the new 'a' word for marketers
The 'a' word much in evidence amongst marketers these days, is not austerity, but 'agility ... The word 'agile' conjures up images of health and wealth, but might it have a hidden pejorative meaning for marketers? Agility in the brave new world of coalition marketing, as unveiled to 400 or so agency chiefs at the pivotal Agile Government Communications Strategy Conference on Monday (see page 4 ...
VIDEO: Samsung marketer outlines Hope Relay goals
. Oliver and Pendleton unveiled a giant 'Samsung Wall of Hope' a structure spelling out the words ...
Brand barometer: Lagers, which one is most prominent online?
of nodal analysis to identify key words and phrases relevant to the target audience. This is achieved ... , third-party research into target audience behaviours, and finally nodal analysis of associated key words ... . Identification of key online websites, groups, accounts and conversations: Identified key word search strings ...
Brand barometer: Children's charities, which one is most prominent online?
of nodal analysis to identify key words and phrases relevant to the target audience. This is achieved ... , third-party research into target audience behaviours, and finally nodal analysis of associated key words ... . Identification of key online websites, groups, accounts and conversations: Identified key word search strings ...
My Secret Work Weapon: Watch out for lazy language - decode it and be specific
', 'less'); spotting undefined words ('improve'); unspecified terms ('my team', 'some individuals', 'they ...
Brand barometer: High street banks, which is most prominent on the web?
of nodal analysis to identify key words and phrases relevant to the target audience. This is achieved ... , third-party research into target audience behaviours, and finally nodal analysis of associated key words ... . Identification of key online websites, groups, accounts and conversations: Identified key word search strings ...
Helen Edwards: Who takes responsibility for a brand's past mistakes?
is what good brands do. The error lies in the choice of words: "Dow was never there." Then who was ...
Change4Life tackles sensible drinking mission
of beer a day triple the risk of developing mouth cancer and double the risk of developing high blood ...
TfL's Chris Macleod on marketing's battle against Olympic gridlock
get to launch a new mode of transport. I hate to use the word iconic, but the bikes have become very ...
TBG Digital, AKQA and Adam & Eve lead Revolution Awards 2012 nominations
, mouth v life LBi, Xperia studio TBG Digital, evolution of mobile Best viral ...
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