Search Results for: asda marketing

Search headlines only Include Brand Republic articles

Results 1 - 10 of 12531 matching results

Sort results by: relevance | date

Results per page

1 2 3 4 5 ...

Augmented reality: Don't believe the hype

By Trevor Clawson, 30 December 09, 08:00

LONDON - For marketers, AR is the best thing since sliced bread, but for consumers it is still a ... 're really cool." This is the type of conversation that has been going on within marketing departments across ... or not it is adding anything significant to the online marketer's toolkit. No one would deny that the first ... to use an app as the basis of a mass-market campaign can't help but be deterred by the maths. "No matter ...

Augmented Reality: Special report - Don't believe the hype

By Trevor Clawson, 30 December 09, 08:00

For marketers, AR is the best thing since sliced bread, but for consumers it is still a novelty ... 're really cool." This is the type of conversation that has been going on within marketing departments across ... or not it is adding anything significant to the online marketer's toolkit. No one would deny that the first ... to use an app as the basis of a mass-market campaign can't help but be deterred by the maths. "No matter ...

Real-time search: what it means for you

By Dan Leahul, 23 December 09, 08:00

the marriage of search and social media means for marketers. ... the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ... brands become power-users? This is the logical next question for marketers. The answer is that they can ... retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ...

Real-time Search: What it means for you

By Dan Leahul, 23 December 09, 08:00

of search and social media means for marketers. ... the face of search marketing. Until now Twitter has been viewed by many as a small bunch of people making ... brands become power-users? This is the logical next question for marketers. The answer is that they can ... retail brands can expect to market time-sensitive discounts. Just Search's Walker predicts a future ...

Xbox strikes back

By Andrew McCormick, 21 December 09, 08:00

meets the marketing chief behind the vision. ... recent ad campaign. That's because, for the first time, Xbox has centred its marketing activity ... propelled Nintendo into a market-leading position, with the Wii selling around 20 million more consoles than ... former managing director of Nintendo Europe, Gosen now heads up Xbox's marketing efforts across Europe ...

User-generated comment: will policing websites benefit users?

By Staff, 16 December 09, 11:00

Standards Authority) as the organisation's remit is extended to include all 'digital marketing ... online experience as a result. NO - ALEX MARKS, head of business marketing international, eBay ...

ANALYSIS: Online Retail - Cashing in on Christmas

By Adam Woods, 15 December 09, 10:30

." Real-time marketing is of particular value when the window is narrow, and the beginnings of an overlap between Twitter and search enables marketers to throw a further tailored element into their campaigns ... being integrated into Bing and Google, a presence on Twitter is going to enable a brand to market ...

The Download: Smart guide to ... YouTube's video ad platform

By Staff, 01 December 09, 02:30

The 'Promoted Videos' initiative uses the AdWords model to allow brand owners to serve thumbnail video ads against search results on YouTube. Similar to sponsored links on Google, marketers bid ... on the rapid growth of the video ad market, which the IAB says has seen revenue increase by 195 per cent year ...

Opinion: Why tech businesses will lead the charge out of recession next year

By Nancy Cruickshank, 30 November 09, 02:45

advantage in better times when investment in products and marketing increases. All companies know ... with the ability to quickly pursue great ideas (and suppress the others), is a major asset in a market showing ... the recession is over, citing rising interest in the property market and an increase in the number of jobs being ...

Editor's letter: end of an era for Revolution

By Gareth Jones, 20 November 09, 11:28

it will exist as a quarterly supplement to Marketing magazine. Subscribers to Revolution magazine will now receive the quarterly supplement in addition to Marketing every week. Revolutionmagazine.com will also ... 's most dynamic communications market has been unparalleled. I speak for Revolution 's team ...