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Celeb-driven ads generate more news

19 April 02, 12:00

's Sainsbury partnership with Jamie Oliver was ranked third. Former England cricketer Graham Gooch sustained ...

Celebrity-based ads most likely to hit the headlines

01 February 02, 12:00

of the other ads in the top five - Coca-Cola, J Sainsbury, and Pepsi. The highest non ...

Grayling Group merges Profile with lobby shop

09 February 01, 12:00

social responsibility work. Diageo, Sainsbury's and Aventis Pharma are among the clients Profile adds ...

Focus: Marketing Comms - The faces behind the brand names

By DANNY ROGERS, 16 May 97, 12:00

balance has been the growing power of the big retailers such as Tesco, Sainsbury s or Asda ... was successful in getting the product stocked in Sainsbury s, Greenalls, Morrisons and an assortment of off ...

FOCUS: BUSINESS TELEVISION - Looking at BTV from a different angle/Organisations are discovering that there are more uses for business TV than simple inter-office meetings. Nick Purdom tunes into the business possibilities available for the small screen

By NICK PURDOM, 31 January 97, 12:00

British Airways, Rover, Standard Life, Sainsbury s, 3M, Compaq. What do all these leading ... British Airways, Rover, Standard Life, Sainsbury s, 3M, Compaq. What do all these leading ... network. And following the success of Sainsbury s network set up last autumn, arch rival Tesco ... and are not used to using them. This is true in retail environments, like Sainsbury s, where shop floor staff don ...