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Bauer launches knowledge-led mag Wonderpedia

By Nick Batten, 02 May 12, 11:08

, including Tesco, ASDA, Sainsbury's, Morrisons and independent retailers. Targeting a broad consumer base ...

My Media Week: Sean King

By Mike Fletcher, 11 April 12, 04:23

investing in the future. Thursday Spent the morning with the senior team working on our Sainsbury's account. Sainsbury's is a fantastic client for us. They really understand the value and importance of content to connect with their 19 million customers. As well as Sainsbury's Magazine we also produce ...

Sector analysis: Customer publishing

By Mike Fletcher, 04 April 12, 02:45

in earned media strategies. "Take Sainsbury's for example. We created a Little Ones club which has half a ... the editorial expertise to design and produce a glossy magazine for Sainsbury's and you won't find a social ...

My Media Week: Bobi Carley

By Hayley Pinkerfield, 29 February 12, 03:08

Jubilee committee meeting, in town. This follows the recent announcement that Sainsbury's will be holding ...

MAGAZINE ABCs: July - December 2011: The top 100 magazines at a glance

By Arif Durrani, 16 February 12, 02:30

and Caravanning 266,984 N/A 4.2% Marie Claire 266,881 6.4% 0.7% Sainsbury ...

News International moves to reassure advertisers in The Sun

By Arif Durrani, 14 February 12, 03:15

, which include retailers Morrisons, Sainsbury s, Dixons and the Home Retail Group, and the car ...

Channel 4 head of sponsorship David Charlesworth departs

By Mark Banham, 08 December 11, 05:00

and Sainsbury's for joint sponsorship of programming related to the London 2012 Paralympic Games on Channel 4 ...

Rubins looks forward to 'unprecedented change' in the media landscape

By Mark Banham, 17 November 11, 04:05

potential from his clients, which include Sainsbury's, Cadbury and Kraft. "Our business model is changing ... The Angina Monologues and the Sainsbury s campaign Perfect Christmas . This chief executive visibly ...

Metro introduces first-ever celebrity columnist as part of refresh

By John Reynolds, 07 November 11, 10:04

also been introduced, which Metro hopes will please advertisers, who today (Monday) include Sainsbury ...

Sainsbury's magazine celebrates biggest-ever edition

By Sophie Maden, 01 November 11, 01:25

Sainsbury's magazine's December issue will be the biggest in its 18-year history, thanks to a 70 ... featured in the issue include Paxo, Remy Martin and Russian Standard. Helena Lang, editor of Sainsbury ...