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COMMENT - But seriously, Bishop: would Jesus have shopped at Aldi and Lidl while avoiding M&S?

By Dan Douglass, 06 October 09, 11:32

that Sainsbury's is to invest millions in a new loyalty scheme that will involve a billion vouchers being issued ...

COMMENT - Memo to British Airways and Toyota: you can conduct a pitch in 24 hours. And here's why

By Mark Runacus, 18 September 09, 10:59

devised Sainsbury's original Reward Card customer segmentation. He has developed relationship marketing ...

Majestic Wine launches customer magazine

By Noelle McElhatton, 16 September 09, 07:45

earlier this month, while TMW recently appointed the former editor of Asda and Sainsbury's magazines ...

M&S tops customer retention league as Morrisons slips

By Noelle McElhatton, 04 September 09, 10:11

. In the latest TNS research, the company is second only to Asda and ahead of Waitrose, J Sainsbury, Aldi, Tesco ...

Sainsbury's and Asda magazines editor to lead TMW's publishing arm

By Noelle McElhatton, 27 August 09, 09:51

and Sainsbury's customer mazines, an editorial director to head up its customer-publishing arm publishingtmw. ... Normal 0 0 1 441 2518 20 5 3092 11.773 0 0 0 She joins TMW from Seven Squared Publishing, where she was responsible for the Sainsbury's Fresh Ideas quarterly ... includes launching a mother and baby magazine on behalf of Sainsbury's, reaching over 250,000 new mothers ...

Client of the week: Nectar marketing director John Sheekey thinks email is 'just as disruptive' as direct mail

By Noelle McElhatton, 21 August 09, 10:00

that online. Now if Sainsbury's make you an offer to come in store in exchange for points, you could see ...

DM Media Digest: Wall Street Journal on the lather over P&G's push for lean marketing

By Noelle McElhatton, 17 June 09, 03:44

, an insight manager, and two analysts from Sainsbury s. BBC Radio 4, Tuesday 16 June Lid lifted ...

Six steps to boosting online sales conversion

By Mark Patron, 21 May 09, 03:58

in the market for that product. The Sainsbury's Bank case study overleaf provides a good example of this. 3 ... of RedEye Case study: Sainsbury's Bank The challenge RedEye was appointed to increase conversion across the Sainsbury's Bank product range. It was a task made more complex by the absence of direct ...

Tesco's Andrew Mann joins Sainsbury's in new insight role

By Noelle McElhatton, 30 January 09, 08:00

Sainsbury's in the newly created role of director of customer insight and loyalty. ... billion records. The Sainsbury's customer insight role has been created as part of the retailer's drive ... executive Justin King. Last week Sainsbury's announced a re-structure of its five trading teams into three main divisions; grocery, fresh and non-food. The restructure involves the loss of 200 jobs at Sainsbury ...

IForce scoops Sainsbury's e-fulfilment contract

By Nikki Sandison, 07 January 09, 02:00

LONDON - Sainsbury's has appointed iForce, the multi-channel logistics specialist, to provide e ... -fareast-language:#0400; mso-bidi-language:#0400;} The operation will be based at Sainsbury's depot in Corby ... will be operational later this year. Mike Sturt, logistics director of general merchandise and clothing at Sainsbury ... for iForce and we are delighted to be partners with Sainsbury's and to assist them in the launch of the new ...