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NBA gets serious about cracking UK
The National Basketball Association (NBA) is one of the world's biggest and most respected sports organisations, but can it finally build the brand in the UK this year?
Brand barometer: Coffee shops, which one is most prominent online?
Starbucks is the most prominent, followed by Costa
Brand barometer: Volkswagen Polo viral campaign reviewed
Unruly evaluates the latest viral campaign from Volkswagen, with "ones to watch" from Hovis, T-Mobile and SureMen
The changing face of music tie-ups
The proliferation of digital music has led big brands to shift toward collaborations with music artists across a variety of platforms
The Advocates - China bolsters Pernod Ricard's drinks cabinet
The alcohol giant's chief marketing officer, Martin Riley, has a tough challenge of promoting a large portfolio of distinctive brands, but China's thirst for premium alcohol as it flexes its economic ...
Work Debrief - Foster's Brad and Dan get a little help for their good calls
The brand wants to retain the style and humour of previous ads but involve consumers more as the campaign gets interactive, Ben Priest writes.
I wish I'd done ... Bing 'decode Jay-Z with Bing'
Mick Mahoney, executive creative director, Euro RSCG London
Where are the Jubilee commercials?
Have brands, busy with the Olympics, failed to capitalise on the Diamond Jubilee, John Tylee asks.
Adland must find its maternal instinct
The advertising industry should come together to hammer out a better deal for working mums, Gail Gallie argues.
Why we're loving - Scott Holmes and Tom Rotthenberg
Scott Holmes creative director, Europe, UM International; Tom Rothenberg chief growth officer, McCann London
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