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Jaguar steps up social media strategy to boost innovation
Jaguar, the luxury car marque, is ramping up its social media marketing strategy, as it looks for more "relevant and innovative" ways to build the brand through digital channels.
Taxi app Hailo calls in Surname & Surname for consumer drive
Hailo, the black cab app, has called in agency support to ramp its consumer presence in London's competitive taxi app space.
Lucre to lobby for improved child travel safety for BubbleBum
Lucre has been appointed to lobby for safer child transport laws as part of a brief from car seat manufacturer BubbleBum.
Autoglass appoints new marketing director
Autoglass is to restructure its marketing department following the departure of marketing director David Meliveo to Saga.
The AA calls £7 million advertising review
The AA has put its £7 million advertising account up for pitch.
Jaguar Land Rover lobbying work up for grabs
Jaguar Land Rover is repitching its lobbying agency work as its global public affairs director moves on to Ford.
Hertz calls review of £10 million pan-Euro media
Hertz is reviewing its estimated £10 million pan-European media planning and buying account.
SEAT looks to make 'virtue' of Spanish origins with new strategy
Spanish car-maker SEAT is revamping its marketing strategy in an effort to improve brand perception outside Spain.
Honda hands online relaunch brief to LBi
Honda has hired LBi to revamp its online activity across major markets in Europe.
Honda seeks social media agency to create 'fun' online presence
Car giant Honda UK is on the hunt for a social media agency to help open up customer conversations and move away from its corporate online presence.
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