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Kwik-Fit to offer free fuel vouchers in Michelin promotion
LONDON - Kwik-Fit has teamed up with Michelin to give away petrol vouchers to car owners who purchase tyres through the centre.
Ford ties up with clothing chain for Ka promo
LONDON - Ford has tied up with clothing chain Joy to run an experiential campaign to promote the Ford Ka to female shoppers.
VWCV launches sport and leisure experiential campaign
LONDON - Volkswagen Commercial Vehicles has tied up with sport and leisure retailers Snow + Rock and Cycle Surgery to launch an experiential campaign around VWCV's lifestyle range.
Agency News - VWCV appoints Iris
LONDON - Volkswagen Commercial Vehicles have appointed their integrated marketing agency following a five-way pitch.
Citroen and The Sun tie in for best breakfast campaign
LONDON - The Sun and Citroen are asking commercial vehicle drivers to nominate their favourite breakfast spots in a competition to win a Berlingo van.
Renault creates quiz show for new Megane
LONDON - Renault is launching a series of trivia quizzes in shopping centres as part of its through-the-line campaign to launch the latest Megane.
Ford launches "glamour" push for new Fiesta
LONDON - Ford has launched an experiential campaign in UK shopping centres to drive awareness of its new Fiesta hatchback.
Chrysler offers 50percent off fuel in sales drive
LONDON - Chrysler is planning to take advantage of high fuel prices by offering prospective customers 50percent off of petrol for rest of the year.
Honda launches family test drive weekends
LONDON - Honda is set to launch a series of experiential weekends this July offering treats for the family as an enticement.
Virgin Radio runs 'Free Fuel Monday' promo
LONDON - Virgin Radio is launching a 'Free Fuel Monday' promotion on its Christian O’Connell breakfast show.
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